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Stryker Signs Agreement with Swissray to Sell, Distribute Digital Radiography Systems

By HospiMedica staff writers
Posted on 20 Feb 2007
Swissray International, Inc. (Elizabeth, NJ, USA), a leading manufacturer in the direct digital radiographic (ddR) systems industry, has signed a five-year agreement with the Imaging Division of Stryker Corp. (Kalamazoo, MI, USA), a leader in the worldwide orthopedic market.

Stryker's direct sales force will sell the Swissray DR systems into the United States orthopedic private practice market under the Stryker brand name HDDR. Swissray will utilize their U.S. service and support organization for the installation, application training, and maintenance of the Stryker high-definition digital radiography (HDDR) systems. Swissray was chosen by Stryker Imaging as its DR partner because of the high quality and performance of its technology as well as the special orthopedic functionalities such as automated positioning, autostitching, off-center imaging, true size imaging, scoliosis imaging, long leg imaging, and weight-bearing studies. Stryker Imaging will sell all 10 different Swissray DR models to provide its customers a customized system according to individual needs.

Terry Ross, chairman and CEO of Swissray International, commented, "The Swissray brand is the most recognized name in orthopedic digital imaging. We are very pleased to enter into this agreement with Stryker to offer the industry multiple detector technology solutions that will be fully integrated into the Stryker OfficePACS [picture archiving communications system] product line. A one-stop solution is now available from Stryker to fulfill all orthopedic imaging needs.”

Stryker's line of products include implants used in joint replacement, trauma, craniomaxillofacial and spinal surgeries; biologics; surgical, neurologic, ear, nose and throat, and interventional pain equipment; endoscopic, surgical navigation, communications and digital imaging systems; as well as patient handling and emergency medical equipment. Stryker also provides outpatient physical therapy services in the United States.

Swissray has received from Frost & Sullivan (Palo Alto, CA, USA), the "Best Product Value” award for their market leading digital radiography systems. This new technology provides high quality medical radiographic images in seconds at a significantly lower cost and radiation dose than traditional or computed radiography because, among other factors, film, imaging plates, cassettes, and chemical processing are not required. All of Swissray's DR systems include its unique fully automated, remote-controlled APS (automated positioning system).




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