Hard Going for Digitization Spread Through Radiography Markets

Widespread capital freezes and financial shortcomings in the healthcare industry have caused a considerable decline in the number of digital radiography (DR) and computed radiography (CR) purchases. One major challenge faced by the industry has been the lack of capital available for technologies that require high initial investments, such as digital systems.

However, with the economy recovering and funds becoming available to potential buyers, the unit shipment volume is expected to gain momentum in 2011, according to market research company, Frost & Sullivan (Palo Alto, CA, USA).

Questions abound about the topic: what factors are driving the growth of digitization in the healthcare industry? How will the implementation of picture archiving and communication systems (PACS) trigger demand for digital radiography? In response to these questions, Frost & Sullivan organized a web conference that took place on August 11, 2010. Research associate, Ms. Simone Carron, gave an analysis of market opportunities, purchasing, and technologic trends, and the importance of product attributes to end-users. "DR systems continue to be out of reach for many small and private imaging centers which lack the necessary budget to make the transition,” explained Ms. Carron. "Digital solution providers should become attuned to the needs of end-users by building a diverse product portfolio and offering competitive pricing. It is essential for vendors to justify the high initial investments of digital solutions with an emphasis on operational cost savings.”

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